Cash bonus for charitable causes

Gerardine Giblin and Caron Hallahan, The Ladywood Project; Victoria Anthony and Lucille Gibbons, Galliard Homes

Two Birmingham charities have each received a £1,000 cash injection from Galliard Homes and Apsley House Capital, the joint venture partners planning to deliver up to 3,000 new homes in the city.

SIFA Fireside, which operates a day centre in Digbeth providing support to the city’s homeless community, will use the initial £1,000 donation to help fund emergency overnight accommodation.

The Ladywood Project supports struggling families in the Ladywood, Soho and Jewellery Quarter districts. The partners’ £1,000 injection will help fund food parcels, as part of the charity’s ‘Easter Holiday Hunger’ programme.

The JV partners have pledged on-going support for both charities, including further donations, volunteering and skills sharing.  

In addition, three schools and the Midlands branch of Women into Construction will also receive support from the partners. Sponsorship has also been provided for the Royal Birmingham Society of Artists and the city’s Chinese New Year celebrations.

Victoria Anthony, Galliard group human resources director, said: “For more than 25 years the Galliard Group has worked in partnership with the communities in which we operate to deliver lasting legacies. We engage whole-heartedly at a local level to ensure we are having a positive impact and generating social value for residents and visitors alike. We are determined to do the same in Birmingham.

“We have identified eight organisations in the city we intend to work with, but we were particularly keen to partner with SIFA and the Ladywood Project as they both support vulnerable communities in close proximity to our development sites.”

Gerard Nock, chairman at Apsley House Capital, said:

“Birmingham is on a very positive journey and we are pleased to support organisations that make sure basic needs are met, so everyone has the ability to prosper from the city’s growth.”

Eppie Snell, fundraising administrator at SIFA Fireside, said:

“It is estimated that 1 in 73 people are currently homeless in Birmingham. Our drop-in centre offers holistic support across the whole journey of homelessness from help at point of crisis through to resettlement. In 2018 SIFA Fireside provided 18,477 breakfasts, 25,061 lunches and 4,702 showers. We are helping an average of 70 people per week back into housing. We are looking forward to working with the Galliard Apsley team to support some of the most marginalised members of our community in Birmingham.”

Gerardine Giblin, at Ladywood Project said:

“School holidays can create extra financial burdens on families as there are more heating and food costs during the break. Galliard is helping us achieve our target of giving 100 local families extra help over the Easter school holidays and we welcome their continued support.”

The Galliard Apsley Partnership is currently developing 379 new apartments at Timber Yard, Pershore Street. Proposals for a mixed-use scheme – including 320 new homes – at the AE Harris site in the Jewellery Quarter, and 750 new homes at Soho Loop, are currently lodged with the city’s planners. The JV team’s additional holdings include a second site in the Jewellery Quarter and one at Highgate. Gerard Nock, chairman at Apsley House Capital, said:

“Although our roots are in London we are proud of the progress we are making on community engagement in Birmingham. The city has made us very welcome and we intend to reciprocate by giving something back.”

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